US Pharma MarketingWearable adoption climbs 33% in past decade but users still tend to be younger, healthier: Rock Health
Wearable ownership has risen 33% in the U.S. Forty-six percent of respondents in the 2025 Consumer Adoption of Digital Health Survey reported owning a wearable specifically, and 57% of respondents report owning at least one wearable or other connected device.
Forty-six percent of respondents in the 2025 Consumer Adoption of Digital Health Survey reported owning a wearable specifically, and 57% of respondents report owning at least one wearable or other connected device.
Source: Fierce Healthcare