The landscape of obesity treatments is undergoing a rapid transformation. As advancements in medical science continue, … GLP-1 Dynamics: Adaptive Sales Tactics in the Evolving Obesity ArenaRead more
Author: Gurinder Khera
As the Founder of US Pharma Marketing, I launched the platform to address a clear gap in the pharmaceutical, biotech, and life sciences industries: a centralized resource for marketing and sales insights tailored to the unique challenges of these sectors.With the rapid growth and increasing complexity of these industries, professionals need up-to-date, expert-driven content that empowers them to navigate emerging trends, regulatory changes, and evolving customer expectations. At US Pharma Marketing, we provide the latest industry updates, in-depth analysis, actionable strategies, and expert advice, helping professionals stay competitive and innovative.Our platform serves marketers, sales leaders, and business professionals across pharma, biotech, and life sciences, offering the tools they need to drive growth and success in a fast-paced healthcare landscape.
Gene Therapy Commercial Challenges: Revamping Marketing Models for Biotech Success
The future of gene therapy is promising, offering groundbreaking treatments that could redefine how we approach … Gene Therapy Commercial Challenges: Revamping Marketing Models for Biotech SuccessRead more
Tariff Threats Reshaping Global Biotech Sales Resilience
In an increasingly interconnected world, the complexities of global trade are creating significant challenges for biotech … Tariff Threats Reshaping Global Biotech Sales ResilienceRead more
Top Pharma Ad Spenders Dominating 2025 DTC Campaigns: A Deep Dive into Marketing Dominance and Competitive Budgets
In 2025, Direct-to-Consumer (DTC) advertising in the pharmaceutical sector is evolving at a faster pace than … Top Pharma Ad Spenders Dominating 2025 DTC Campaigns: A Deep Dive into Marketing Dominance and Competitive BudgetsRead more
Veeva-Salesforce Divorce Finalized: What It Means for Pharma Marketers in 2025
When industry alliances collapse, the tremors often extend far beyond the boardroom. The Veeva-Salesforce split, finalized … Veeva-Salesforce Divorce Finalized: What It Means for Pharma Marketers in 2025Read more
The Impact of Telehealth Growth on Pharma Marketing Strategies
Telehealth was never meant to be a disruptor. But it became one. When the COVID-19 pandemic … The Impact of Telehealth Growth on Pharma Marketing StrategiesRead more
Building a Career in Pharma Marketing: Skills and Roles to Watch in 2025
Pharmaceutical marketing in 2025 is no longer confined to promotional brochures and sales reps. It sits … Building a Career in Pharma Marketing: Skills and Roles to Watch in 2025Read more
The Rise of Personalized Medicine: Marketing Strategies for Niche Audiences
Personalized medicine isn’t the future. It’s already here. The global market is projected to reach $922 … The Rise of Personalized Medicine: Marketing Strategies for Niche AudiencesRead more
Navigating the New FDA Guidelines for Social Media Pharma Ads in 2025
The Food and Drug Administration’s (FDA) updated 2025 guidelines for pharmaceutical advertising on social media are … Navigating the New FDA Guidelines for Social Media Pharma Ads in 2025Read more
AI in Pharma Marketing: How Predictive Analytics is Transforming Campaign Performance and ROI
The pharma marketing model is being torn down and rebuilt from the inside. This is not … AI in Pharma Marketing: How Predictive Analytics is Transforming Campaign Performance and ROIRead more