Discover smart, human-centered strategies for rare disease pharma marketing and orphan drug promotion that truly connect … Rare, But Remarkable: Marketing That Hits the NicheRead more
Author: Medha Kanaparthy
Medha is a medical graduate, medical writer and a certified psychology counsellor. She researches and writes about regulatory and healthcare trends .
Is there a Doctor in the Metaverse? Pharma’s Digital Leap Explained
Is metaverse just virtual smoke and mirrors, does it hold real promise for pharma? Discover the … Is there a Doctor in the Metaverse? Pharma’s Digital Leap ExplainedRead more
Marketing Vaccines in a Post-Pandemic World
Read how vaccine marketing strategy has evolved post-COVID. From TikTok docs to trust-building, know how pharma … Marketing Vaccines in a Post-Pandemic WorldRead more
Pharma Sales Secrets: Winning your HCP’s Trust
Build strong, long-term relationships with healthcare professionals in pharma sales. Use trust, empathy, and valuable strategies … Pharma Sales Secrets: Winning your HCP’s TrustRead more
Vials, Trials & Big Pharma Files – Conferences 2025
Explore the top pharma conferences 2025. Discover key pharmaceutical industry events to fuel innovation, networking, and … Vials, Trials & Big Pharma Files – Conferences 2025Read more
Social media: Pharma now pokes the algorithm
Discover how pharma brands are leveraging social media to boost awareness, engage patients, and connect with … Social media: Pharma now pokes the algorithmRead more
Enablement Tools for Reps: Iconic sales boosters
Explore the top 5 sales enablement tools for pharma reps. Discover how Veeva, Seismic, Showpad, Allego, … Enablement Tools for Reps: Iconic sales boostersRead more
Digital Pharma meets Wellness – Showdown of Wellness Warriors
Your phone can help you heal. Let’s see how the latest wellness apps now boast of … Digital Pharma meets Wellness – Showdown of Wellness WarriorsRead more