Walk into any discussion with senior leaders in pharma today, and one theme dominates the room: … AI-Driven Personalization in Pharma Marketing: Building Trust Through Data and ResponsivenessRead more
Europe and U.K. Ignite a New Era of Talent Magnetism: How Financial Incentives Draw U.S. Scientists Abroad
When you glance at job boards for life-science positions, you’ll notice something shifting—not a trickle, but … Europe and U.K. Ignite a New Era of Talent Magnetism: How Financial Incentives Draw U.S. Scientists AbroadRead more
How Pharma Must Reimagine Its Role in the $1 Trillion Healthcare Reinvention
Imagine waking up five years from now and realizing that the pharmaceutical industry you thought you … How Pharma Must Reimagine Its Role in the $1 Trillion Healthcare ReinventionRead more
How Agentic AI Is Redefining Pharma Clinical Trials: A Deep Dive into Medable’s Approach and the Road Ahead
Why do clinical trials—arguably the most critical phase of drug development—still depend on outdated, manual oversight? … How Agentic AI Is Redefining Pharma Clinical Trials: A Deep Dive into Medable’s Approach and the Road AheadRead more
How Pharma Marketers Are Harnessing AI for Content Efficiency — And Navigating the Risks
The pace of pharma marketing has never been more unforgiving. Content demands are multiplying across channels, … How Pharma Marketers Are Harnessing AI for Content Efficiency — And Navigating the RisksRead more
Why Gen Z and Millennials Are Losing Faith in Pharma — and What the Industry Must Do to Earn It Back
Public trust in pharmaceutical companies is slipping — most sharply among Gen Z and younger millennials. … Why Gen Z and Millennials Are Losing Faith in Pharma — and What the Industry Must Do to Earn It BackRead more
FDA Expands Crackdown on Deceptive DTC Ads with New Rulemaking: Closing the 1997 Loophole and Redefining Pharma Marketing
The pharmaceutical industry has long relied on glossy direct-to-consumer (DTC) ads to shape patient behavior. From … FDA Expands Crackdown on Deceptive DTC Ads with New Rulemaking: Closing the 1997 Loophole and Redefining Pharma MarketingRead more
How AI is Transforming Drug Discovery: A Look at Immunai’s Partnership with Pfizer and Novo Nordisk
In recent years, artificial intelligence (AI) has moved from the realm of speculative fiction into a … How AI is Transforming Drug Discovery: A Look at Immunai’s Partnership with Pfizer and Novo NordiskRead more
Orexin Data at World Sleep Medical Conference: A Breakthrough Moment for Sleep Disorders
The growing global sleep disorder crisis demands more than just awareness; it requires practical, science-backed solutions. … Orexin Data at World Sleep Medical Conference: A Breakthrough Moment for Sleep DisordersRead more
The State of COVID-19 Vaccines in 2025: What You Need to Know
By 2025, COVID-19 vaccines have undergone a significant evolution since the first doses were administered in … The State of COVID-19 Vaccines in 2025: What You Need to KnowRead more