The pharma industry keeps redefining what credibility looks like. Stakeholders demand clarity. Regulators demand rigor. Physicians … 10 Most Important Attributes of High-Performing Medical Affairs Teams in the Pharma IndustryRead more
Author: Gurinder Khera
As the Founder of US Pharma Marketing, I launched the platform to address a clear gap in the pharmaceutical, biotech, and life sciences industries: a centralized resource for marketing and sales insights tailored to the unique challenges of these sectors.With the rapid growth and increasing complexity of these industries, professionals need up-to-date, expert-driven content that empowers them to navigate emerging trends, regulatory changes, and evolving customer expectations. At US Pharma Marketing, we provide the latest industry updates, in-depth analysis, actionable strategies, and expert advice, helping professionals stay competitive and innovative.Our platform serves marketers, sales leaders, and business professionals across pharma, biotech, and life sciences, offering the tools they need to drive growth and success in a fast-paced healthcare landscape.
5 Strategies Every Pharma Sales Rep in the US Must Master to Excel in a Hyper-Competitive Market
Walk through any major healthcare network in the US and pay attention to how physicians operate … 5 Strategies Every Pharma Sales Rep in the US Must Master to Excel in a Hyper-Competitive MarketRead more
5 Biggest Innovations in Pharma Marketing and Sales in 2025
Pharma marketing in 2025 feels different because the pressure is no longer just about launch velocity … 5 Biggest Innovations in Pharma Marketing and Sales in 2025Read more
Novo Nordisk Rises to the Global Top Five as Ozempic and Wegovy Redefine Obesity Care
You can track shifts in global healthcare by watching where capital flows, how prescribers modify their … Novo Nordisk Rises to the Global Top Five as Ozempic and Wegovy Redefine Obesity CareRead more
How Johnson & Johnson Maintains Its Fourth-Place Global Position as Oncology and Immunology Drive Growth Against Biosimilar Pressures
Leadership in biopharma demands the ability to build new revenue engines while older franchises decline. Many … How Johnson & Johnson Maintains Its Fourth-Place Global Position as Oncology and Immunology Drive Growth Against Biosimilar PressuresRead more
Eli Lilly Surges to Third in 2025 Rankings Fueled by Explosive GLP-1 Demand for Mounjaro and Zepbound
Eli Lilly’s ascent in 2025 is not the outcome of hype, nor is it a temporary … Eli Lilly Surges to Third in 2025 Rankings Fueled by Explosive GLP-1 Demand for Mounjaro and ZepboundRead more
Merck & Co. Secures Second Place as Keytruda Drives Record Oncology Revenues in 2025
Pharma analysts spend years tracking patterns in drug launches, oncology pipelines, and market cycles. You rarely … Merck & Co. Secures Second Place as Keytruda Drives Record Oncology Revenues in 2025Read more
Roche Retains Top Spot in Global Pharma Sales for 2025 Amid Steady Growth from a Diverse Portfolio
Market cycles shift. Pipelines rise and fall. Investor sentiment swings on every quarterly update. Yet something … Roche Retains Top Spot in Global Pharma Sales for 2025 Amid Steady Growth from a Diverse PortfolioRead more
10 Most Impactful Changes Shaping the Pharma and Biotech Industry in 2025
If you work in pharma or biotech today, you’re facing a year defined by velocity. Every … 10 Most Impactful Changes Shaping the Pharma and Biotech Industry in 2025Read more
Biopharma Layoffs: Optimizing Sales Teams Amid Workforce Shifts
You open your laptop on a Monday morning and see yet another press release from a … Biopharma Layoffs: Optimizing Sales Teams Amid Workforce ShiftsRead more