Why the Pharma Field Force Must Go Digital-Forward U.S. pharmaceutical field forces operate under more pressure … How to Build a Digital-Forward Field Force Digital Field Force PharmaRead more
Author: Jayshree Gondane
Synthetic Data Use Cases for Pharma Commercial Teams
1: Introduction to Synthetic Data in Pharma Commercial Teams 1.1 The Digital Transformation of Pharma Commercial … Synthetic Data Use Cases for Pharma Commercial TeamsRead more
AI Compliance Screening for Pharma Content |AI Compliance Pharma
1: Introduction and Regulatory Imperatives for AI Compliance in Pharma Content Why Compliance is Critical in … AI Compliance Screening for Pharma Content |AI Compliance PharmaRead more
Marketing Frameworks for Cell and Gene Therapy Teams
Why One-Time Therapies Break Traditional Pharma Marketing In 2024, the U.S. Food and Drug Administration reported … Marketing Frameworks for Cell and Gene Therapy TeamsRead more
Data-Driven Messaging for Immunology Product Launches in U.S. Pharma Marketing
1.Why Immunology Is the Toughest Launch Environment in U.S. Pharma In 2024, immunology accounted for four of … Data-Driven Messaging for Immunology Product Launches in U.S. Pharma MarketingRead more
Micro-Content Strategy for Faster HCP Conversions | Microcontent HCP
The U.S. pharmaceutical marketing landscape is evolving at unprecedented speed. Healthcare professionals (HCPs) now face information overload, … Micro-Content Strategy for Faster HCP Conversions | Microcontent HCPRead more
How Pharma Companies Can Map Local Patient Journeys Using Patient Journey Mapping in Pharma Marketing
In the United States, patients do not experience the healthcare system as a linear funnel. They … How Pharma Companies Can Map Local Patient Journeys Using Patient Journey Mapping in Pharma MarketingRead more
How Digital Profiling Boosts Engagement with Hard-to-Reach Pharmaceutical Specialists
Engaging physicians in the U.S. has become increasingly challenging for pharmaceutical marketers. A 2024 STAT survey … How Digital Profiling Boosts Engagement with Hard-to-Reach Pharmaceutical SpecialistsRead more
Improving New Rep Onboarding With AI-Based Coaching | AI Pharma Coaching
Onboarding new pharmaceutical sales representatives has always been a high-stakes, resource-intensive process. Traditional methods—classroom sessions, mentorship … Improving New Rep Onboarding With AI-Based Coaching | AI Pharma CoachingRead more
HCP Behavior Signals That Predict Prescription Growth |HCP Behavior Modeling
In today’s fast-paced U.S. pharmaceutical market, understanding which healthcare providers (HCPs) are likely to increase prescriptions is more … HCP Behavior Signals That Predict Prescription Growth |HCP Behavior ModelingRead more
